Riddara is a Chinese electric vehicle brand owned by Geely Holding Group through its subsidiary Radar New Energy Automobile. The brand focuses on developing intelligent electric pickup trucks with an emphasis on outdoor lifestyle and ecosystem. Unlike traditional automotive manufacturers, Riddara positions itself uniquely at the intersection of electric mobility and outdoor adventure, promoting a low-carbon lifestyle while creating intelligent and entertaining outdoor experiences. As part of the Geely Holding Group, which also owns brands like Volvo, Lotus, and ZEEKR, Riddara benefits from est
